Roxy Carmichael is Rockford's fun, sassy and unique boutique! When Jumping Trout, Inc. met with the gals at Roxy Carmichael we quickly understood this project would be exciting, fun and fresh.

 

Looking around the boutique it was easy to see why the ladies thought the old website no longer matched their style and needed a redesign. Jumping Trout, Inc. pulled samples from the boutique's overall style and branding color scheme to develop a marketing website that captured their essence and fluctuating inventory/product lines. We proposed the addition of an Event Calendar and a News section to help their following keep up with what's current.